Acquisition Accelerates Activate’s Full-Funnel Demand-to-Pipeline Demand Generation Services and Adds High-Value Sales Appointment Setting Capabilities
June 1, 2022 (San Francisco, CA): Activate Marketing Services (ACTIVATE), a high-growth
B2B marketers are always on the hunt for high ROI and pipeline-impacting outlets for their marketing spend. As we all watch the
Tech buyers are inundated with information. But in order to make wise, swift decisions around enterprise IT,
Activate’s third State of Demand Gen survey delivers timely insights on how marketers are taking advantage of account-based marketing (ABM) and
There are two areas that B2B marketing customers continue to struggle with: achieving top-of-mind awareness and building faster pipeline.
We live in a digital world, but in order to get leads that convert, it is imperative to dial up an
Account-based Marketing (ABM) remains a key priority for demand generation marketers. And it shows: approximately 50% of our client programs include some level of account-based demand gen
All marketers think about how to qualify leads who are most likely to buy and disqualify the
Marketers frequently tell me their sales leadership demands net new pipeline in addition to high-quality leads that convert.
The
